Archives For March 2013

Man shouting at telephone

In one of my recent posts, I mentioned that one of the main opportunities that exists in marketing today is exemplary client care. The worth of a company, the momentum of its growth and the stability of its resources all rest on whether or not our value to the client has them swatting away competitors like flies at a picnic. Unfortunately, many companies devote little time to this lost art and many remain naïve about the comprehensive ramifications poor client care has on their business.  Continue Reading…

Statistics have exaggerators running for the hills with their tales between their legs.

Dean Del Sesto